Member-only story
Health and Corporate America
Eat Cereals for Dinner Says Kellogg’s CEO Gary Pilnick
It is always the poor who are targeted by big businesses
I have done it, cereals for dinner. But from where I’m from Kellogg was never cheap. It was imported and the first time I ate fruit loops I loved it so much that I would eat them even at night time — I was also a kid then.
In the Philippines, when instant ramen was introduced it became an instant hit. To some, it was the novelty of having hot soup in minutes, to many it became their all-day food — breakfast, lunch, and dinner.
And as many of you know, we love rice, and because a meal wouldn't be complete without rice, instant noodles, and rice became a staple food to many Filipino families.
The poor always have few choices especially when inflation goes off the roof, as it happened to us and is happening right now in America.
Cereals for dinner
High inflation means getting less for your money. It is also an opportunity for evil businesses to exploit the situation as with the case of Kellogg’s CEO Gary Pilnick's statement that — people should consider eating cereals for dinners, of course, he meant poor American people, the ones who are struggling.
In an interview, he said a bowl of cereals with fruits and milk would cost a dollar compared to a real hot meal for dinner.
And he said that Kellogg's was here to meet where their customers were, all empty jargon, it is nothing but to increase their sales, by exploiting the poor.
The backlash was quick and swift.
Advertising to hungry people that cereal might be good for dinner is not “meeting people where they are.” It’s exploiting the hungry for financial gain. This is the problem with an economic system predicated on the ability to not care. Kellogg should be filling the nations’s food pantries, at the very least. — Marianne Williamson, former Democrat presidential candidate
